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Self-Promotion and Empowerment to Improve the Social Perception of School Nursing [Enduring]

Release Date: 10/20/2022
Expiration Date: 10/20/2024
Originally presented at Virtual NASN2021.

Cost: $20.00/Free for NASN members!

Upon successful completion of this offering,
participants will be awarded 1.0 NCPD Continuing Nursing Education contact hours.

Instructions to Successfully Complete This NCPD CNE Program
To receive a Certificate of Completion and be awarded NCPD CNE contact hours for this program, follow the steps below, and complete and view the full content of the program including the program evaluation. If an assessment is included in the content, you will need to have 75% of the answers correct in order to pass the assessment. You will also have unlimited retakes on the assessment.

NASN will conduct an outcome assessment of a sample of participants at a later date. Please be advised that, if you complete this program, you may be asked to participate in this outcome assessment.

Step 1: Enroll in the program through the e-commerce system. Select the Purchase button. You will be directed to the e-commerce system. The program should already be in your shopping cart (look for the shopping cart icon at the top of the e-commerce web page). Select the shopping cart and choose "check out." You will receive a confirmation email with a link back to this program after your transaction.

Step 2: Complete and view the full content of the program. Content items are indexed at the bottom of this screen. After you enroll, you will return to this screen. The first content item will be “unlocked” so that you can begin completing the course. Subsequent items will “unlock” as you complete previous items.

Step 3: Retrieve the certificate.  After completing all content items, you will earn a certificate. You can save or print it.  Certificates are also stored in your Learning Center Profile.

Program Overview
Many school nurses struggle to provide high-quality care for their students against barriers like tight budgets, too few nurses, and a lack of understanding of the school nurse's role, expertise, and value. School Nurses' social perception is focused on their trustworthiness, self-sacrifice, and caring, not on their high level of education, skill, experience, and expertise.

For the School Nurse, this lack of understanding can result in underutilization, improper use, stereotyping, frustration, a feeling of diminished value, and a move toward silence. Even during the Coronavirus Pandemic, many nurses were left out of the planning process and decision-making, leaving them confused and discouraged.

School Nurses who do want to speak up lack knowledge about the most effective strategies to clearly articulate the issues they face so that others can understand and respond.

During this session, participants will be invited to challenge the social perception around school nursing, learn the importance of self-and professional promotion, and be equipped with tools to develop this skill.

Utilizing the work of Buresh and Gordon (2013), we will talk about the power of ‘voice’ and ‘agency’ in advocating for yourself and the profession of school nursing and learn and practice concrete actions that school nurses can use for self-and professional empowerment, promotion, and advocacy.

This self-promotion and advocacy workshop was developed by the 2017 NASN Advocacy Education Scholarship awardee as an award deliverable.

Learning Outcomes
As a result of participating in this educational program, learners will be able to: 

  • List the common barriers to school nurse self-promotion.
  • Describe two ways to appraise and challenge the social perception around school nursing.
  • Articulate one way you can use the power of voice and agency in self-promotion and empowerment.
  • Construct a school nurse public narrative that can be used with different groups.

Intended Audience
This continuing education program is a practice, skill, and knowledge NCPD program developed to meet the educational needs of registered nurses who are interested in child, adolescent health, community/public health, and school nursing.

Rachel McClanahan, DNP, RN, NCSN, CNE
Associate Professor
California State University Fullerton, School of Nursing

Faculty and Nurse Planner(s) Disclosures
NASN must ensure that all educational program content is free of commercial interest, bias, influence, and that the integrity of the content is uncompromised. The intent of this disclosure is to provide learners with information on which they can make their own judgments.

The nurse planner(s), faculty, and reviewers disclose there are no relevant financial relationships with ineligible companies for those involved with the ability to control the content of this program.

Accreditation Statement
The National Association of School Nurses is accredited as a provider of nursing continuing professional development by the American Nurses Credentialing Center's Commission on Accreditation.

Accredited status does not imply endorsement by NASN or ANCC of any commercial products discussed in this learning program.

Commercial Support or Grant Funding
This program did not receive commercial support or grant funding.